How to Apply Perfume Properly

To truly appreciate a fine fragrance, it’s not just about the scent itself—but how it’s applied. With the right technique, your Plowden & Fallow perfume can perform beautifully throughout the day.

Choose the Right Fragrance

Each fragrance has its own character—whether woody, floral, spicy or aromatic. Consider the occasion, environment and your personal style when selecting your scent.

If you’re unsure, our Customer Services team can guide you toward the ideal fragrance for your needs.

Apply to Pulse Points

Pulse points naturally emit heat, helping to diffuse and amplify fragrance. Focus on:

• Wrists: Apply lightly—avoid rubbing, which can break down the scent.
• Neck: At the base of the throat for enhanced projection.
• Behind the ears: For subtle scent release.
• Inner elbows: Another effective warm area for diffusion.

Plowden & Fallow fragrances are not artificially coloured, so light application to fabric may be possible. However, with certain fragrances such as Ophrys, it is advisable to avoid fabric application due to natural colourings.

Apply Lightly

These are concentrated, high-quality fragrances—less is more. Hold the bottle approximately 6–8 inches from the skin and apply sparingly to avoid overwhelming the senses.

Layering Fragrance

Layering can be effective, but should be approached carefully. Plowden & Fallow fragrances are carefully composed, and combining them without thought may lead to conflicting notes.

If you wish to layer, consider using products from the same fragrance line or seek guidance before experimenting.

Reapply When Needed

Our fragrances offer excellent longevity, but for longer days or evening events, a subtle reapplication to pulse points can refresh the scent.

Conclusion

Applying fragrance is both an art and a personal ritual. With the right technique, you can enhance the performance of your scent and leave a lasting impression.

Explore the full Plowden & Fallow fragrance collection to discover your signature scent.

Yours faithfully,
Plowden & Fallow Customer Services